AVATAR app

The Avatar app is a first-stage mobile application developed for Monou.gg, designed to serve as a seamless platform for registered users to manage their profiles and purchase tickets for various tournaments and events. This initial stage aims to establish a robust foundation for user engagement while providing a streamlined and visually engaging ticketing experience.

Client
Monou.gg

Year
2024

  • Problem Statement

    Currently, Monou.gg lacks a dedicated mobile solution for managing user profiles and purchasing tournament tickets. Users experience challenges such as:

  • Limited accessibility to event details and tickets on the go.

  • Lack of a personalized platform to manage user profiles and past purchases.

  • Fragmented user experience due to reliance on external systems for ticketing and event management.

  • These challenges result in lower user retention, decreased event participation, and reduced revenue opportunities.

The Solution

Proposed Solution The Avatar app solves these problems by providing:

Profile Management:

  • A personalized space for users to manage their account details, tournament participation history, and preferences.

Event Ticketing:

  • A seamless end-to-end flow for discovering events, selecting dates and stages, and purchasing tickets.

Mobile Accessibility:

  • A mobile-first design ensures accessibility and usability for users across various devices.

UX-UI Features and Design Process

User-Centric Design

  • The app wireframes and high-definition screens were developed with a user-first approach. The intuitive layout and vibrant design ensure ease of navigation and engagement.

Key Screens

  • Welcome Screen: Engaging introduction with a “Get Started” button to drive users to action.

  • Home Screen: Displays all upcoming tournaments and events with a clear card-based layout.

  • Event Details: Provides comprehensive event information, including date, time, and stages (e.g., rounds, semi-finals).

  • Booking Summary: Transparent breakdown of ticket costs, including fees.

  • Payment Methods: Integration with popular payment gateways (e.g., PayPal, Mercado Pago, Credit Card).

  • Digital Ticket: Users can view and manage purchased tickets directly in the app.

Visual Identity

  • A vibrant, gamified theme reflects Monou.gg’s brand identity and appeals to the gaming community.

  • High-contrast colors ensure readability and accessibility.

Business Impact

Enhanced User Engagement:

  • By offering a centralized app for user profiles and ticket purchases, the Avatar app fosters a stronger connection between users and the Monou.gg platform.

Revenue Growth:

  • Simplified ticket purchasing flow reduces drop-offs and increases conversions.

Operational Efficiency:

  • Automating ticketing and integrating payment systems minimize manual intervention and reduce errors.

Brand Loyalty:

  • Providing a personalized, easy-to-use app builds trust and encourages repeat usage.

KPIs and Success Metrics

User Adoption:

  • Measure the number of app downloads and active users within the first three months.

Conversion Rates:

  • Track the percentage of users completing ticket purchases.

Engagement Metrics:

  • Monitor time spent in the app and interactions with different features.

Revenue Impact:

  • Evaluate the increase in ticket sales and overall revenue from tournaments.

Future Roadmap

The first stage of the Avatar app lays the groundwork for a comprehensive user experience.

Future stages will include:

  1. Enhanced Profile Features:

    • Player statistics, tournament rankings, and badges.

  2. Communication Tools:

    • In-app messaging for players, organizers, and referees.

  3. Tournament Management:

    • Tools for organizers to create and manage tournaments.

  4. Gamification:

    • Reward systems to increase user retention.

Conclusion

The Avatar app is a strategic solution for Monou.gg’s need for an integrated user profile and ticketing platform. By addressing current challenges and delivering a seamless user experience, the app is positioned to significantly enhance user satisfaction, drive revenue, and strengthen Monou.gg’s market position in the competitive gaming ecosystem.

Wireframes 1 stage

  • Opening Screen

  • Homepage

  • Event Details

  • Payment Selection

  • Pay

  • Wallet

High fidelity models